B.B.A. BACHELOR OF BUSINESS ADMINISTRATION
B.B.A. or Bachelor of Business Administration is an undergraduate Business Management course. The duration of Bachelor of Business Administration is 3 years divided into a number of semesters. Course is designed to provide basic understanding about Management education and to train the students in communication skills effectively which inculcate entrepreneurship skills. The students are prepared to explore opportunities being newly created in management profession. Business Administration study methodology involves training through practical experience in the form of case studies, projects, presentations, industrial visits, and interaction with experts from the industry.
BBA: WHAT IS IT ABOUT?
Bachelor of Business Administration is one of the most sought after bachelor degree programs after class 12th. It includes complete knowledge of leadership and management.
BBA degree allows candidates to enter into the field of management and teaches them various aspects that are necessary for effective business management. The course is designed in a way to train students effectively in management education and communication skills which further inculcates entrepreneurship skills. It also gives you a platform for pursuing courses like MBA. To do well in this field, students must possess leadership qualities, decisional making skills, good oral and written communication skills.
The course methodology involves training through practical experience in the form of case studies, projects, presentations, industrial visits and interaction with experts from the industry. Hence, BBA graduates have an edge over other graduates and get direct entry into the corporate world.
HOW IS B.B.A. COURSE BENEFICIAL?
| B.B.A. develops a student's managerial skills by giving him/her broader perspective through knowledge of all functions, enhancing his decision-making capability and sharpening his communication skills. |
| B.B.A. graduates have an edge over other graduates and get direct entry into the corporate world. |
WORKSHOPS & SEMINARS
Workshops and Seminars are an integral part of the program curriculum where seminars/workshops on relevant functional areas are conducted on a regular basis, including the following –
| 1. Workshop on “Business Etiquettes” |
| 2. Motivational Lecture Series |
| 3. Workshop on 'How to handle Case Studies' |
| 5. Guest Lectures on 'Brand Cannibalization' |
| 6. Seminars on 'Changing Dimensions of Indian Business’ |
| 7. Workshop on 'GD and Interview Skills' |
| 8. Corporate Training on 'Believe in Yourself' |
| 9. Workshop on 'Marketing Research |
| 10. Debates on various topics like 'Multinationals and globalization' |
| 11. Workshop on 'Soft Skills & Personality Development' |
| 12.Seminar on 'Managing in the Global Marketplace' |
THE INDUSTRIAL VISIT PERSPECTIVE
| 1. The concept of Industrial visits has been woven into the academic practices of the institute keeping in mind that experiential learning is the ethos of CGC. The motive is to provide the students with a right blend of theoretical learning and an opportunity to witness how those concepts are utilized in the practical environment. |
| 2. The visits provide an excellent opportunity for the students to comprehend the complexities faced by the organizations in various stages and the implications that decisions have. Students also get to know about the intra and inter-department linkages within the organization and understand behavioral aspects within an organization. |
| 3. The larger aim of the visits is to make the students relate to the value-chain as followed by firms in the Industry. Value chain refers to processes and activities right from the sourcing of raw materials to the point where the final product reaches the end user . |
| 4.Exposing the future workforce to the actual field work, industrial environment, state-of the- art science and technology adapted in machineries and equipment operations and industrial practices provide ways to relate classroom theories with actual industrial experiences at the cognitive level of the students. The visits to the industry broadens the mental orientation of the students and also give the true picture of the on- going work. |
| 5. One of the strengths and attractions of academic and vocational institutions to prospective students is their ability to link with important industries, derive mutual support and later access employment opportunities for College pass outs. Familiarity to industrial process, close coordination and linkages form solid grounds for the industry to rely heavily on educational institutes with which they have ongoing linkages with to supply the manpower needed under any given circumstances. Employment prospects amongst students, in turn, are heightened by deeper familiarity with existing industrial systems. |
SUMMER INTERNSHIPS- NATIONAL AND INTERNATIONAL INTERNSHIPS
| Internships are an important career stepping stone and BBA hopefuls need to recognize this fact sooner than later. |
| Though an BBA internship is not a guarantee of a full time position, it does enhance your chances. According to the U.S.-based National Association of Colleges and Employers 2008 Experiential Education Survey, employers extended job offers to nearly 70 per cent of their interns. |
| Companies are not just looking for interns, but for potential full-time hires. So, you need to convince them that you're a good fit, not for three months, but for three years,” says Jeanne Chan, a 2008 graduate of Olin Business School, Washington University. |
JOB AND CAREER OPTIONS FOR BBA
Bachelor of Business Administration helps the students to become Future managers in their own specialized areas like Marketing, HR, and Finances etc.
| 1. Business Consultants |
| 2. Business Administration Researcher |
| 3. Business Administration Professor |
| 4. Finance Managers |
| 5. Human Resource Managers |
| 6. Information Systems Managers |
| 7. Production Managers |
| 8. Management Accountants |
| 9. Marketing Managers |
| 10. Research and Development Managers |
EMPLOYMENT AREAS
| 1. Banks |
| 2. Business Consultancies |
| 3. Business Houses |
| 4. Educational Institutes |
| 5. Export Companies |
| 6. Financial Organizations |
| 7. Industrial Houses |
| 8. Multinational Companies |
| 9. Marketing Organizations |
